Alpha Translations Canada Inc. - Sponsor at the 2009 JUVE Awards
Alpha Translations Canada Inc. was pleased to be a sponsor at the 2009 JUVE Awards.
The award ceremony took place in Frankfurt on October 29th. Our CEO, Michèle Hecken as well as Michaela Weinz, Global Business Development, both attended the festivities while the JUVE publishing house awarded a number of law firms and legal departments for their achievements.
Journalist, author and moderator Jörg Thadeusz was the host at this years ceremony. It was a fabulous event and we would like to take this opportunity and share some of the moments from that evening with you.

Alpha Translations Canada Inc. on the road:
Your AlphaPoints rewards for the month of December!
Once again we have chosen fabulous rewards for the month of December. Please do not hesitate to send us feedback and suggestions for all future rewards. After all, these are meant for you!
For all our new clients and newsletter-newcomers click here for an overview on how our fantastic AlphaPoints program works...
This month you can redeem as little as 500 AlphaPoints for either a Nike + iPod Sport Kit or a CAD$50 Amazon gift certificate. Transform your iPod nano, iPod touch (2nd generation), or iPhone 3GS into a personal workout coach with the Nike + iPod Sport Kit. This wireless sensor and receiver combination works exclusively with your Nike+ shoes and iPod nano, iPod touch, or iPhone 3GS to give you real-time feedback during workouts and let you track your performance on your Mac or PC.*
If your AlphaPoints account reaches 1000 points in December 2009, you can choose between the XtremeMac Luna Voyager for iPhone and iPod or a CAD$100 Amazon gift certificate. A compact, full-featured alarm clock and personal audio system, Luna Voyager is small enough for nearly any room, and fits neatly into a bag when traveling. Wake to iPhone, iPod or buzzer, compact design perfect for home or travel, easy to read display with brightness control, set clock automatically from iPhone.*

AlphaPoints participants whose account has a credit balance of less than 500 points at the end of a month can take advantage of our discount offer:
For every 200 points, we will give you a 1% discount on all orders placed during the following month (maximum discount is 2% with 400 points). Please always indicate your AlphaPoints number when placing an order.
Of course we are also grateful for referrals!
Do you know five business people who require translation services but are not yet clients of Alpha Translations Canada Inc.? If you recommend our company and forward your business associates' contact information including business address and telephone number to tsharkey@alphatranslations.ca, we will thank you with an Amazon gift certificate.*

*While supplies last. If a reward is out of stock, we will contact you and let you decide whether you would like to wait for a new shipment or prefer to select another article of equal value.
Disclaimer: AlphaPoints have no cash value. Any points not redeemed for a reward within 30 days from the date on which the account statement is sent out will automatically expire, unless Alpha Translations Canada Inc. has published information to the contrary through its communication channels. AlphaPoints cannot be carried over to the following month.
The detailed Terms and Conditions of our reward program can be found at www.alphatranslations.ca
We are pleased to hear all the positive comments and the great responses to our newsletter as well. Should you have a topic you want to hear more about, please let us know and we will be happy to consider it for our upcoming newsletter issues.
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Did you know...?
• Alpha Translations Canada Inc. was founded more than 15 years ago!
• Alpha Translations Canada Inc. is also available during european business hours!
• Alpha Translations Canada Inc. recently finished a project where we translated 100,000 words within 4 days!
• Alpha Translations Canada Inc. can also help you with the management of your internal terminology!
Cultural Guides
This month we would like to introduce the British culture to you...
Making Appointments
In theory, official working hours are normally 9:00 a.m. to 5:00 p.m. Monday to Friday. In practice, most employees work considerably longer hours; many will be at their desks by 8:30 a.m. and executives rarely leave before 7:00 p.m. Professionals like lawyers and consultants may not arrive before 9:30 a.m. but, on the other hand, they may not leave the office until the following day. Generally, the British prefer to stay late in the office than to take work home with them even if they do carry a briefcase (their 'executive lunch-box')....
Punctuality is appreciated but no one really minds if you arrive a little late [up to 15 minutes] for a one-to-one meeting. Obviously, though, if several people are involved then there is a greater likelihood that someone will have another engagement to attend....
Guidelines For Business Dress
Conservative dress is the norm for both men and women in British business culture where darker colors (black, dark blue, charcoal grey) and heavier fabrics (wool) predominate. No one wears a morning suit and bowler hat to work nowadays but the traditional pinstripe is still immensely popular.
Two tips for men:
do not put pens, pencils, etc. in shirt or jacket breast pockets (you may, however, wear an ornamental silk handkerchief in your jacket pocket);
avoid wearing striped ties (there is a risk that the stripe may 'belong' to an institution such as a school, university, club or military regiment of which you are not a member).
General Guidelines
Most Britons are reserved by nature and often find it difficult to indulge in small talk with a complete stranger. Indeed, there are situations where idle conversation is actually frowned upon, for example when travelling on the London underground...
Welcome topics of conversation
The weather (always a safe starting point), sport (particularly football/soccer), animals (usually safe - though beware vegetarians if you like to eat them), British history, culture, [...], positive experiences in the UK, how good the food is (things have changed in recent years!), real ale (i.e. traditional British beer).
Topics to avoid
Northern Ireland, religion (especially if you are in Northern Ireland, Glasgow or Liverpool), the monarchy and the Royal Family, partisan politics, the European Union, 'Brussels' and the euro, the Middle East, personal questions about a person's background, religion, occupation, etc. Class and the class system, race and immigration, sex (particularly homosexuality).
What you should know before negotiating
Whilst younger, junior employees are perfectly capable of conducting negotiations at a distance, it is always desirable to send older, senior representatives to the United Kingdom for face-to-face discussions. This is not to say that British businessmen believe young people are incapable of performing the task, but there is an element of distrust of whizz-kids straight of business school with a gleaming MBA....
Acceptable public conduct
Gestures such as backslapping and hugging are discouraged and a wide distance should be maintained between participants in a conversation. Maintaining eye contact may be necessary when you are trying to emphasize important points but you must avoid any temptation to 'eye-ball'. Talking loudly is unacceptable and shouting is beyond the pale. Some old-fashioned interlocutors may not hear you if you have your hands in your pockets...
Some final tips
British cuisine is not what it was. Fortunately this erstwhile gastronomic desert has been transformed in the past twenty years and some of the best restaurants on the planet can be found in the UK. Unfortunately the best are also the most expensive and they are concentrated in London and the Home Counties or, at least, in the major cities. It is possible to eat well in the boondocks but it may require some research to find a suitably decent restaurant.*
*[Source: www.executiveplanet.com]
Please click here to read the complete German Culture Guide!
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